It’s all about tactics!
Let’s look at Shutterbug Toronto website’s On-The-Page Factors:
- Words — The blogs and the contents of the website’s pages contain words that the target market would possibly search on Google such as photography, Toronto, Photo Enthusiasts, Photo walk, Post processing, and names of famous photographers.
- Fresh — The blogs contain names of current famous photographers on social media namely Murad Osmann and his wife Natalia.
- Vertical — The whole website contains relevant images such as images from actual photo walks and photos of the guest speakers and founders.
- Mobile — the theme used for the wordpress blog is a responsive theme that works well in all devices (desktop, mobile, and tablet).
- Speed — the pages all load fast, almost no waiting time.
- URLs — the url names all contain the abovementioned relevant words
- Titles — The titles contain relevant words mentioned above
- Structure — the parts of the website are structured and categorized well
- Description — the description tags contain relevant searchable words as well.
#Toronto #Photography #ShutterbugToronto #TorontoMarketing #Photowalk #TorontoEvents